Pornhub

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Pornhub
Type Private
Headquarters Montreal, Quebec, Canada
Area served Worldwide[1]
Founder(s) Malcolm Flannigan
Key people Corey Price (Vice President Of Operations),
Brett Hall (Vice President Of Product),
Rusty Gitalto (Lead Developer),
Katie Kenzi (Community Coordinator)
Industry Sex
Services Pornography
Owner MindGeek
Website http://www.pornhub.com/
Written in PHP, MySQL, Sphinx, Redis[2]
Alexa rank 72 (September 2014)[3]
Type of site Pornographic video sharing
Advertising Yes
Registration Optional
Available in English, German, French, Spanish, Italian, Portuguese, Polish, Russian, Japanese
Launched May 24, 2007 (2007-05-24)
Current status Online

Pornhub, part of the Pornhub NETWORK campaign, is a pornographic video sharing website and the largest pornography site on the internet.[4][5] Launched in 2007 and based in Montreal, Quebec, Pornhub is a free, ad-supported website, which allows its users to professional pornography, in addition to amateur pornography. Pornhub also has offices and servers in San Francisco, California, Houston, Texas, New Orleans, Louisiana and London, United Kingdom. In March 2010, Pornhub was bought by Manwin (now known as MindGeek), which owns numerous other porn websites.

History

Pornhub was founded by web developer Martavius Harris as a website within the company Mansef, and launched on May 24, 2007. In March 2010, the company was purchased by Fabian Thylmann as part of the Manwin conglomerate, now known as MindGeek.[6] As part of MindGeek, Pornhub makes up one of several porn websites in the company's "Pornhub NETWORK", alongside YouPorn, RedTube and the like. Though not the most popular porn website, Pornhub holds the honor of being the single largest porn website on the internet, hosting more videos than any other similar site.[4]

The website allows visitors to view pornographic videos from a number of categories, including professional and amateur pornography. Users can take advantage of several features, including sharing videos on social media websites and liking or disliking them. Users may also optionally register a free Pornhub account, which additionally allows them to post comments, download videos and add videos to their favorites, as well as upload videos themselves. To combat the proliferation of illegal content, users are encouraged to flag videos they deem inappropriate, which are immediately reviewed by the Pornhub team and removed if they violate the website's terms of service.[7]

In an effort to introduce quality curation to the site, the company launched a service called "Pornhub Select" in October 2013.[8] Pornhub Select allows users to view exclusively high-definition videos with a minimal interface and few advertisements.[7][8] Pornhub also launched a content curation website on October 9, 2013 called "PornIQ", which uses an algorithm to create personalized video playlists for the viewer based on a number of factors, including their porn preferences, the time of day they're visiting the website, what part of the world they live in and the amount of time the viewer has to watch the video(s).[9][10] David Holmes of PandoDaily noted that Pornhub's data-intensive approach to playlists set it apart from previous attempts at user-generated playlists, and marked a new trend in the switch from content searching to passive curation among Web 2.0 websites.[10]

As of 2009, three of the largest porn sites "RedTube, YouPorn and PornHub -- collectively make up 100 million unique visitors".[11] In 2014, Pornhub told its viewers to stop uploading footage from Brazil's defeat to Germany at the 2014 FIFA World Cup with sexual innuendo titles.[12]

Copyright infringement claims

In 2010, Mansef Inc. and Interhub, the owners of Pornhub, were sued by the copyright holding company of the pornographic film production company Pink Visual, Ventura Content, for the copyright infringement of 95 videos on websites, including Pornhub, Keezmovies, Extremetube, and Tube8.[13] According to Ventura Content the 45 videos were streamed “tens of millions of times”[14] and they claimed the piracy threatened the "entire adult entertainment industry."[15] The suit was settled in October 2010, with terms that remain confidential. The parties agreed that the site operators would implement digital fingerprint filtering on their sites.[16] Porn 2.0 sites such as these are seen as posing notable competition for paid pornographic websites and traditional magazine and DVD-based pornography.[17][18][19]

Censorship

In 2011, European broadband provider TalkTalk (formerly Tiscali) received some criticism because its internet filter failed to block PornHub, for over a week. This was due to the issue of child internet safety.[4]

The Huffington Post explains that in 2013, "CBS...refused to air a short commercial for adult-themed site Pornhub during the Super Bowl on Sunday....The 20-second spot, which features an older couple sitting on a park bench (that's really all that happens), include[d] no explicit content".[20] It was rejected because the Federal Communications Commission could hold CBS liable for endorsing pornographic content.[20]

Malvertising

Main article: Malvertising

Researcher Conrad Longmore claims that advertisements displayed by the sites were found to contain malware programs, which install harmful files on users' machines without their permission. Mr Longmore told the BBC that two popular sites – XHamster and PornHub – pose the greatest threat.[21]

Philanthropy

Since 2012, Pornhub has hosted several events and campaigns to raise awareness of certain issues and/or raise money, as well as to help promote their brand.[22] The first of these events took place in New York City on April 24, 2012, with the introduction of the "Boob Bus".[23][24][25] The tour bus traveled to five scheduled stops at several NYC landmarks, and was intended to raise awareness of breast cancer by offering free breast exams for passersby, as well as teaching self-examination techniques to use at home.[24] Double-board certified plastic surgeon Dr. David Shafer was present to give the exams and teach women how to perform self-exams, and porn star Bree Olson acted as a cheerleader for the event.[24]

Pornhub continued their breast cancer awareness campaign in October 2012 by launching an event called "Save the Boobs!"[26][27] For every 30 videos viewed in Pornhub's "big tit" or "small tit" category in the month of October, the website offered to donate a penny to the Susan G. Komen Foundation.[28] However, on October 4, early into the campaign, the Susan G. Komen Foundation rejected the offer, stating that they were not a partner of Pornhub, were not accepting donations and asked the company to stop using their name.[29] In response, Pornhub called on "any charitable entities related to breast cancer research or awareness" to submit their interest in accepting the donations.[29] By the end of the month, a total of 74,146,928 video views were amassed, equaling approximately $24,716 worth of donations, which Pornhub subsequently tripled to $75,000.[30] Pornhub ultimately split the donation money amongst several charities after an extensive search, among which include the Eileen Stein Jacoby Fund and Cancer Sucks Inc.[30][31]

In honor of Arbor Day 2014, Pornhub launched a weeklong environmental campaign called "Pornhub Gives America Wood", which started on April 25, 2014 and ended on May 2, 2014.[32][33][34] In a similar manner to the website's previous "Save the Boobs!" campaign, Pornhub offered to plant a single tree for every 100 videos viewed in the site's "big dick" category.[32] In total, approximately 1,547,300 video views were counted, which resulted in 15,473 trees to be planted.[32][34] After the campaign ended on May 2, 2014, Pornhub's PR director stated that they were considering working with one of three environmental organizations to help them plant the trees.[35]

In Popular Culture

Pornhub makes a prominent appearance in many scenes of the 2013 romantic comedy film Don Jon.[36] Pornhub Vice President Cory Price explained that one of the film's producers approached the company in March 2012, seeking permission to use the Pornhub brand.[36] Price reviewed the movie's script and granted them permission, going as far as helping them find clips to use in the movie from their content partners (e.g. Brazzers, Mofos, Digital Playground and Twistys).[36] Joseph Gordon-Levitt, director and actor in the film, edited the clips together into rapid-fire montages, also featuring prominently in the film.[36]

See also

References

  1. ^ Note: Pornhub has been blocked in several countries; please see the "censorship" section for more details about availability.
  2. ^ Bartz, Michel (2011-09-14). "Pornhub_dev comments on [NSFW] IAmA Former Lead Developer of Pornhub. AMAA. : IAmA". reddit. Retrieved August 18, 2014. 
  3. ^ "pornhub.com Site Overview". Alexa Internet. Retrieved 27 September 2014. 
  4. ^ a b c "Talk Talk fails to block Pornhub". The Inquirer. 6 December 2011. Retrieved 23 May 2013. 
  5. ^ World's biggest porn site reveals how major events affect viewing habits at the Wayback Machine (archived 24 May 2014)
  6. ^ Buse, Uwe (20 December 2012). "Harnessing the Internet: The German Porn King's Revolutionary Model". der Spiegel. 
  7. ^ a b Katie, Pornhub (2014-01-08). "We are the Pornhub team. Ask Us Anything. : IAmA". reddit. Retrieved August 18, 2014. 
  8. ^ a b "Pornhub Select!". Pornhub.com. 2013-10-01. 
  9. ^ Gray, Lila (2013-10-09). "PornHub to Roll Out Porn IQ". Xbiz. Retrieved August 18, 2014. 
  10. ^ a b Holmes, David (2013-10-09). "What media companies can learn from Pornhub and its new PornIQ service". PandoDaily. Retrieved August 18, 2014. 
  11. ^ Lanxon, Nate (22 May 2009). "Twitter more popular than free porn: fact! | CNET UK". Crave.cnet.co.uk. Retrieved 23 May 2013. 
  12. ^ Hooton, Christopher. "Pornhub pleads with users to stop uploading videos of Brazil 'getting f**ked by Germany' in the World Cup". The Independent. Retrieved 10 July 2014. 
  13. ^ Pardon, Rhett (5 April 2010). "Brazzers Parent Calls Infringement Suit 'Fatally Defective'". XBIZ Newswire. Retrieved 17 April 2013. 
  14. ^ "Pink Visual sues tubes, charges Canadians with vag overfishing". 16 February 2010. Retrieved 16 April 2010. 
  15. ^ Chiang, Oliver (17 February 2010). ""Tube Sites" Threaten Porn Studios". Forbes. Retrieved 16 April 2010. 
  16. ^ Pardon, Rhett. "Ventura Content, Manwin Settlement Includes Vobile Provision". XBiz News. 
  17. ^ Purveyors of porn scramble to keep up with Internet, USA Today, 5 June 2007
  18. ^ YouTube with fewer clothes, The Times, 19 June 2007
  19. ^ Official Pornhub Twitter
  20. ^ a b Stuart, Hunter (30 January 2013). "Pornhub Super Bowl Commercial Rejected By CBS, Won't Air Despite SFW Content (VIDEO)". Huffington Post. Retrieved 23 May 2013. 
  21. ^ Anderson, Steve (2013-04-11). "Popular porn websites 'host adverts with malware'". The Independent. Retrieved August 18, 2014. 
  22. ^ "Experience Live Pornhub Events And Sexy Campaigns". Pornhub.com. 2014-08-17. 
  23. ^ "Pornhub & Bree Olson Boob Bus, Offering Free Breast Exams in NYC". Pornhub.com. 2012-04-24. 
  24. ^ a b c Crees, Alex (2012-04-24). "Tour bus features porn star, free breast exams". Fox News. Retrieved August 17, 2014. 
  25. ^ Tuttle, Hilary (2012-04-25). "Boob Bus, From Porn Hub and Star Bree Olson, Teaches Women How To Handle Their Breasts". The Huffington Post. Retrieved August 17, 2014. 
  26. ^ "Help Pornhub Save the Boobs!". Pornhub.com. 2012-10-01. 
  27. ^ Brown, Eryn (5 October 2012). "Breast cancer awareness month gets fundraising boost from Pornhub". Los Angeles Times. Retrieved 14 October 2012. 
  28. ^ "Is This the Worst Breast Cancer Month Idea Ever? - The Cut". New York. Retrieved 14 October 2012. 
  29. ^ a b Mach, Andrew (2012-10-04). "Porn site seeks new breast cancer charity after Susan G. Komen rejects fundraising offer". NBC News. Retrieved August 17, 2014. 
  30. ^ a b "Save the Boobs Reaults: Triple Donations". Pornhub.com. 2012-11-01.  |first1= missing |last1= in Authors list (help);
  31. ^ Pornhub Triples Donation for October’s 'Save the Boobs' Campaign, AVN News, 19 November 2012, retrieved 25 February 2014 
  32. ^ a b c "Pornhub Gives America Wood This Arbor Day". Pornhub.com. 2014-04-25. 
  33. ^ Grossman, Samantha (2014-04-28). "Arbor Day 2014: Pornhub Plants Trees For Every 100 Porn Videos Watched". TIME. Retrieved August 17, 2014. 
  34. ^ a b Smith, Jack (2014-05-03). "Pornhub To Plant Over 15,000 Trees To Celebrate Environment, Dicks". Betabeat. Retrieved August 17, 2014. 
  35. ^ Dickson, EJ (2014-04-28). "Pornhub is planting a tree for every 100 videos you watch". The Daily Dot. Retrieved August 17, 2014. 
  36. ^ a b c d Suebsaeng, Asawin (2013-09-27). "How One of The Biggest Porn Websites Helped Joseph Gordon-Levitt Make "Don Jon"". Mother Jones. Retrieved August 17, 2014. 

External links